What Makes a Healthy Diet?

 

Choose a healthy juice

In the UK 60% of consumers say they are actively looking for healthier options when grocery shopping, meaning that delivering healthier nutrition for children is key. In this article Samantha Edgar, Communications North West Europe, Tetra Pak, asks how can the juice industry support parents with children’s healthy nutrition?

Children in the UK are struggling to achieve a healthy balanced diet. The Scottish Health Survey in 2014 highlighted that only 14% of 2-15 year-olds eat five portions of fruit and vegetables a day, and research conducted by Public Health England in the same year identified that only 10% of boys and 7% of girls between 11-18 years met the ‘5-a-day’ recommendation.

The juice industry has a key role to play in helping parents to improve on this. Just 150ml of fruit juices or smoothies can provide an easy way for children to receive one of their ‘5 a day’ and in choosing the right packaging, producers can ensure that this is delivered to kids and parents in the most convenient way possible; in the right portion.

While some producers look to reduce the number of sugars naturally found in juice, greater nutritional and hydration value can be delivered to kids through product innovation. By combining juice with other ingredients such as vegetables, water, dairy, added vitamins and minerals etc., parents can deliver the best of both worlds.